This privacy policy sets out how Liverpool Biennial uses and protects any information that you give Liverpool Biennial, for example when you use our website, register for our newsletter or conduct business with us.

Liverpool Biennial is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified, then you can be assured that it will only be used in accordance with this privacy statement.

Liverpool Biennial may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25 May 2018.

What we collect

We may collect the following information:

  • Name and job title
  • Contact information, including email address
  • Demographic information such as postcode, preferences and interests
  • Other information relevant to customer surveys and/or offers
  • Information about how you engage with us

We process personal information for certain business and public benefit purposes and will only send you communications and invitations to events which you have a either opted in for or there is legitimate interest in doing so.

Whenever we process data for these purposes we will ensure that we always take account of your Personal Data rights and keep them secure. We do not share personal information which might identify you with any third parties without your explicit permission or are required by law to do so. You have the right to object to this processing and if you wish to do so please contact

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping
  • We may use the information to improve our programme and services
  • We may periodically send emails about exhibitions, events or other information which you have opted in for or there is legitimate interest in doing so, using the address or email address which you have provided

How long we keep the information we gather

We will keep information only as long as required for the purpose for which the information has been collected. If we are keeping your information to keep you informed, we will monitor your activity and delete your information if you are not engaging with us and we will remove your information if you request us to.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. We do not use cookies on our website. However, if you use specific services which link to a partner website, such as purchases through our shop or booking events through Eventbrite, these websites may use cookies.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

When someone visits we use a third party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

We may share anonymised information with other organisations, particularly Arts Council England and Liverpool City Council, who use this to analyse our audience development programmes, digital projects and self-generated funding to understand the impact of the public investment made in Liverpool Biennial.

Some of the events at Liverpool Biennial are presented in partnership with other artistic companies. We will let them know about your booking and share your name with them but they can’t contact you unless you choose to hear about events, news and offers from the artists or companies presenting the events you have booked. We will not share sensitive information or any payment details.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website, we will only process your information to provide the service you are supplying your data for. You will be given the option to allow for your information to be used for direct marketing purposes but will not be automatically enrolled on any such lists without your explicit permission.
  • If you have previously agreed to us using your personal information for direct marketing or other purposes, you may change your mind at any time by writing to or emailing us at

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting only if you tell us that you wish this to happen.
You can view, amend, or delete the personal information that we hold. Email your request to If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.